click

(TMI)

Chi spends her college years at OCAD University majoring in Advertising Design. If Chi wants something, she’ll do anything to make it happen. If it doesn’t work out, it will be another learning curve. Chi believes there’s no such thing such as a wasted experience.



Let’s connect:

chiphan03@gmail.com
linkedin

Yên Attire


Clothing Brand, 06/2024

Someone once asked me "What’s something you’ve done that goes against social norms?”

And that is how Yên Attire was born.

Yên Attire is a project that has evolved into an summer annual-drop online merchandise brand. My goal is to create pieces that offer everyday comfort without needing to be reserved for special occasions. Yên also serves as my creative platform, where each collection allows me to explore and express my personal perspective and ideals in fresh and unique ways.


(Scope)
Founder, Brand Design, Motion Design, Video Editing, Art & Creative Direction, Product Design  


click here



Hieu Experiment

 
Couple edition, Valentine 02/2024

One of the closest and most important relationships in life is the one with your partner. Hiểu Couple Edition Box was created to help improve and deepen the conversation quality and date nights for you and your partner, cultivating intimacy and connection, and in turn increasing the happiness level in your life.

(Scope)
Packaging Design, Art Direction 

click here
VinAlley

Have A Seat, 19/2023

As the designer for the Vietnam Association Club at OCAD University, I had the privilege of spearheading the art direction for our Club Day campaign titled "Have a Seat". Drawing inspiration from our club's identity, which is symbolized by a distinctive Vietnamese plastic chair logo resembling the letter "a", I aimed to create a visually engaging and memorable campaign that would captivate our audience.


(Scope) Art Direction, Graphic Design

click here
Collaterals

InBold Creative (formally The Color CLub Agency), 07/2023

As a Creative Design Intern at The Color Club Agency, I played an integral role in supporting the creative team across various projects. From conceptualization to execution, I contributed to the development of engaging visual content for clients, including social media posts, videos, and animations. Additionally, I actively participated in brainstorming sessions, offered creative insights, and remained adaptable in a fast-paced agency environment.


(Scope) Motion Design, Video Editing, Graphic Design

click here


Samsung (Conceptual) 

Kinetic Typography Animation, 10/2023
A 1-minute animation using only texts, objects and one image of the Samsung Galaxy Ultra S23.

(Scope) Motion Design, Animation, Video Editing

click here


Type Specimen
 
Brandon Grotesque, 11/2022

This ten-page booklet is dedicated to the Brandon Grotesque typeface, crafted to exhibit the fonts within its family. It aims to highlight the diverse range of weights, styles, and sizes, occasionally delving into the history or specific design features of the typeface.


(Scope) Graphic Design

click here


Daily Food Bank Canada

Photography Campaign, 12/2022
This project is a conceptual campaign for the “Daily Bread Food Bank” of the GTA - where food donation is received to help the people ineed. This is always a very serious problem and is even more critical due to the pandemic.  

(Scope) Art Direction, Photography

click here